You know what prevents having to deal with crisis management? Going for business coaching.
There’s an amazing advantage to dealing with crisis management and working with experienced professionals who thrive in that sphere. In fact, they are a godsend when you or your business are in crisis – they take the impending doom and create a series of steps to establish calm normality.
The first in that series of steps is usually: Create a plan.
The critical question is this: when does your business need crisis management. What defines a crisis? And how big does that crisis need to be in order for you to seek some form of crisis management?
For a business – almost regardless of size – that cannot get new business, this constitutes a crisis. It doesn’t require media management and a spokesperson to address the public. But the business is in crisis.
The astute business owner has a series of tools to use to ensure that the business does not descend into crisis. One of those tools should be a business coach.
The ease with which business people will contact and employ a crisis management expert – and pay a fortune – is astounding, particularly when the whole crisis situation can be averted through effective business coaching.
Business coaching and crisis management are mutually exclusive, as the effective use of one usually eliminates the use of the other.