When people hear the term ‘therapy’ their minds seem to conjure up all sorts of colourful images. From Freud contemplating his patient lying on the couch to Robin Williams making a life changing breakthrough with Matt Damon. Therapy has become so widely accepted and popular that an estimated 30% of the US population attend regular therapy session.
This begs the question: If everyday people from all walks of life are so comfortable with the concept of therapy, then why does business coaching – which encompasses the benefits of therapy, the advantages of business improvement, and the application of career satisfaction – not have the same level of popularity?
The answer depends on who you ask. However, popular opinion is that business people are often so busy being busy in their businesses that they don’t have the time to help themselves in their business.
The bottom line is that the average business owner, entrepreneur, or business manager is trying so hard to cope, that the concept of an external business coaching helping is almost too much to manage.
This is not a judgment, rather an objective perspective, which is exactly what business coaching is about. Perspective. Objectivity. And your business.
When attending therapy, you have the belief that issues will be resolved and you will ‘feel better’. When enlisting the help of a business coach, you know that issues will be resolved, ideas generated, and prosperity enhanced.
Business coaching is therapy – just on a much broader and more satisfactory scale!
Talk to a business coach today!