Running a business must be one of the loneliest jobs in the world.
This may seem a funny statement to make as most businesses run on human interaction, be it with suppliers, employees, partners of staff. Yet, the reality of running your own business means that the business owner steers their company on their own, whether they interact with other people or not.
Certain challenges, decisions, self-doubt, hope and frustrations are experienced purely by the business owner.
It is he or she who has sleepless nights worrying about incomplete projects or dissatisfied customers; has to resolve the problems that staff point out without attempting a solution; and who experiences immense stress at the thought of not being able to pay salaries at the end of the month.
Business coaching provides the individual who is involved in his or her business with not only a knowledgeable and objective soundboard, but with the experience and empathy to truly understand what the business owner is going through.
The professional business coach has the know-how to enable you to unlock your problem-solving toolkit, your idea toolkit, and your passion toolkit. These three sets of capabilities allow the individual to run their business with confidence and with the wherewithal to put out fires, make decisions, and accept accountability for the final results.
A business coach is not purely someone who can guide you in your business. They are someone who truly understands what running a business is all about, and therefore truly walks the path with you.