“Isn’t it nice to know that tomorrow is a new day with no mistakes in it yet?”
L.M. Montgomery
When you run a business, you focus on the tasks that need to be done to keep the business in business. You oversee operations, encourage marketing and sales, chase production, and manage finances. This is business management. It is the daily responsibilities that keep you afloat and ensure your employees have jobs.
There is an equally important side to running your business. It may be argued that this is more important for the long-term survival of your company. This is knowing what you want your business to be. You see, the functional work that you do keeps you where you are. Yet the world around you, suppliers, competitors, and the market, are continually shifting. You need to move one step ahead of them to keep yourself alive.
So, the other side to working in your business is working on your business. What do you want your business to be? Is it a market leader? An innovator? An imitator? A stable provider? A feared competitor? A mysterious mover?
Stephen Covey said to start with the end in sight. Once you know where you want to be, the rest is just a plan to get you there.
How will your business transform in this decade?