There is a common expression that it is not about how you fall, but about how you rise. Covid-19 and 2020 probably hit the small to medium sized businesses the hardest. Many business owners faced the decision of potentially closing their doors or retrenching cherished staff members. Yet the majority of us got through.

For many, ‘getting through’ meant ‘making a plan’. Salaries were cut and work hours were shortened. Although in some cases production was low and budgets were tight, many companies kept their doors open. Regardless of what 2021 brings, we have endured the worst shock that our businesses are likely to experience. Now, the time has come to rise again.

To rise is to escalate and grow – the trauma can lead to a new beginning. Paulo Coelho said: “If you’re brave enough to say goodbye, life will reward you with a new hello.”

Say hello to the reformed version of your company. Embrace the positive, reject the negative, and work forward so you can stand tall and be proud of how you are standing up.